All to often, when you work for yourself, you don't really get "time off"......it's like a taboo. I mean, if you take a break, surely something will snap or some new form of a natural disaster will happen and you're now stuck with the clean up process. Well.....sometimes we have to step away, even if only for a few hours, so that we can rejuvenate and re-focus. If you never step away, you're sure to become complacent, you lose sight of all that you have worked hard for.....it's easy for your core belief system to become jaded (That can be the downside to working for yourself). There is no one telling you to take a break, to unwind.....we must "tell" ourselves. It has to be a part of our daily work routines.....just take a break.....let's face it.......you work hard and it certainly pays off, but, you need a moment to chillax too. So, grab some sweet tea, a good book and take five or maybe twenty.
Starting this business was more out of love than neccessity.....although the neccessity soon followed. I have worked with some amazing product placement companies in the past and would still work with them today, cuz it's all about the relationships. I wanted to see what I could do given the time, resources and energy to promote and grow my brand, I majored in communications......so that should count for something. I would often see results quicker than I was actually prepared to handle, so I had to take a step back and look at what I was doing and how could I work more efficiently without losing "myself or my brand" in the process.
It was instantaneous......losing myself in the process (that is), however, I quickly made "good productive" changes and saw that I could not only continue to grow my brand and company, but I could actually help others........because I could relate and because I had reaped the rewards of hard work, dedication, being knowledgable and having a product that people wanted. I hope you'll join me for a little "southern girl charm".